Saudi Arabia launches new investment marketing authority to support $3.2 billion plan
KUWAIT: Zain Group has won the World Finance Best Corporate Governance Award 2022 for Kuwait for the second consecutive year....
Print marketing
BSP Legal Marketing discusses the role of search engine optimization in legal marketing
Legal marketing firm BSP Legal Marketing publishes a new article (https://bsplegalmarketing.com/) explaining the importance of SEO in Law Firm Marketing....
Madison Media Ultra Wins Media AOR for 88Guru.com, Marketing & Advertising News, ET BrandEquity
Representative pictureMadison Media Ultra, a unit of Madison World, has been designated AOR Media for 88Guru.com. The agency will handle...
Job: Marketing Manager at Print Anything
Role overview A Marketing Manager (MARK-EXEC) plans, develops and oversees overall marketing strategies and campaigns to promote a company's brands,...
Coors Light turns cans into ‘thirst traps’ for mosquitoes
Diving brief: Coors Light, owned by Molson Coors, wants consumers to relax this summer without bugs with a new "Thirst...
Final Benefit for NAR Members: Premium Print Marketing Support
As part of its fee to dues-paying members, the National Association of Realtors will provide the opportunity for brokers to...
Kajal Aggarwal becomes the new face of Mobilla, Marketing & Advertising News, ET BrandEquity
Kajal Aggaral becomes the face of mobile accessories brand MobillaLifestyle and mobile accessories brand Mobilla has tapped Indian actor Kajal...
SAS Named a Leader in 2022 Gartner Magic Quadrant for Multi-Channel Marketing Platforms
“We believe our advanced integration prepares marketers for the post-data deprecation future.” -Jonathan Moran, SAS Tweet that According to Gartner,...
Erica Thaler appointed Marketing Director of RB Oppenheim
Tallahassee public relations and digital marketing firm RB Oppenheim Associates has improved its communications capabilities with the recent arrival of...
The Pitch: advertising and marketing news from 07/26/22
https://www.youtube.com/watch?v=o3Bj41mOHYE Surcharge contributed to the sound of new spots for the Kentucky distillery bison trackthe Max Factor cosmetics brand and...
5 Ways Brands Can Thrive Despite Rising Marketing Costs
It's about to get more expensive to connect with your target audience through the mailbox. It's not surprising, really. Inflation...
Marketing Grants Awarded to 35 Chautauqua County Small Businesses
Three local economic development organizations have collaborated on a program to help 35 Chautauqua County small businesses in their efforts...
New Cavs logo, alternate uniforms used as marketing method
CLEVELAND — Jim Kahler Spent years helping design logos for the Cavaliers. "This one was introduced in 1994 when we...
Sustainable marketing strategies to stay relevant in 2023
By Damyant Singh Khanoria With digital becoming more ubiquitous, marketing has undergone a sea change. Technology trends are so volatile...
Direct mail by the insurance industry remains strong – InsuranceNewsNet
Despite rising paper, printing and postage costs, the popularity and reliance on direct mail by insurers remains strong and growing....
Packaging and social media marketing facing ABAC
While ABAC complaints decreased throughout the second quarter 2022recent rulings have raised issues regarding packaging and social media posts. One...
Topgolf Marketing Strategies: Geoff Cottrill on Brand Growth Drivers
Cottrill joined the brand as it began to grow following its 2021 merger with traditional golf brand Callaway, in a...
Marketing account manager job: IMAGE Media is recruiting
We are currently looking for a Marketing Account Manager, who will play a key role in implementing our events strategy...
Email Marketing Best Practices for Small Business – Latest News from Jammu and Kashmir | Tourism
With various communication channels flooding the market, email marketing remains a popular way for B2Bs to connect with interested parties....
Nugent Selected as Vice President for Advancement, Marketing and Public Relations | Local News
Country the United States of AmericaUS Virgin IslandsU.S. Minor Outlying IslandsCanadaMexico, United Mexican StatesBahamas, Commonwealth ofCuba, Republic ofDominican RepublicHaiti, Republic...
Paddock’s Purchase of Kentucky Company Adds to Division’s Chamber Marketing Activities
Paddock Publications subsidiary Town Square Publications purchased the assets of Target Marketing, a card publishing company from the Kentucky Chamber...
Incredible Benefits Of SMS Marketing That Can Help Your Business Grow
There are several ways to market your business. But one of the most cost-effective and effective ways to reach customers...
Mexico discusses changes to tobacco marketing regulations
May 26e2022, the National Commission for Regulatory Improvement (CONAMER), published the preliminary draft of the "Decree amending, adding and repealing...
Kia spot offers NFTs to viewers who scan the QR code
Diving Brief: Kia America is launching a TV commercial today that for the first time gives viewers the ability to...
COM Marketing and Impact Training combine to deliver a two-day marketing excellence training
62027 Related Articles June 3, 2022 - Anytime Fitness marks 14 years of operations in Australia March 25, 2022 -...
Marketing Industry Guru Joe Pulizzi to Host PRINTING United Expo Educational Series
Marketing industry guru Joe Pulizzi is announced for the first time and will present "6 Steps to Building a Loyal...
Surprisingly good? Five controversial marketing campaigns
After its last bank branch closed in 2018, the Scottish town of Denny welcomed a high-tech startup offering day-to-day banking...
EyeC appoints Dr. André Schwarz as director of marketing and documentation
EyeC appoints Dr. André Schwarz as director of marketing and documentation Thursday, July 14, 2022 Issuing company press release EyeC,...
CTV and digital video are victims of the effects of inflation on marketing budgets
Diving brief: One in five marketers surveyed by Advertiser Perceptions cut their budget in the face of rising inflation. Budgets...
Fine-tune your marketing message – Talk Business & Politics
Marketing and promotion are not two things that most small businesses can claim. My experience is that most small business...
Will StockX’s marketing pivot help offset negative attention from Nike that’s contributing to declining site traffic? – ARCH-USA
StockX has been the fastest growing sneaker resale platform created. The company was launched with influencers and the "Now You...
Paxlovid prescribing privileges extended to pharmacists – News – MM+M
The Food and Drug Administration said this week that it allows state-licensed pharmacists to prescribe the Pfizer antiviral drug Paxlovid....
New York Releases Proposed Regulations for Packaging/Labelling and Marketing/Advertising of Adult Cannabis Products | Hodgson Russ LLP
The New York Cannabis Control Board (“the Board”) has released proposed regulations for the packaging, labeling, marketing and advertising of...
New Bedford’s new director of tourism and marketing springs into action amid busy summer season – New Bedford Guide
The City of New Bedford has hired Ashley Payne as its new Director of Tourism and Marketing, Mayor Jon Mitchell...
Good reads you might have missed: content marketing
Content marketing is an important part of any association's hard work. It's also something that can be done wrong or...
Unilever’s Magnum explores sustainable fashion, the digital realm with cocoa dress
Diving brief: Unilever's premium ice cream brand Magnum has teamed up with luxury Dutch fashion designer Iris van Herpen to...
Lessons from the Eskimi CMO Masterclass in Nigeria – TechEconomy.ng
All screens go digital! This was demonstrated on Wednesday July 06, 2022 in Lagos (Nigeria) during the Eskimi CMO Masterclass;...
Xerox buys British marketing agency Go Inspire
Xerox has acquired Go Inspire, a print and digital marketing and communications services provider based in Leicester, UK, to expand...
TheWrap Appoints LA Times Veteran Oganes Akopyan VP of Marketing and Events
The Wrap News is pleased to announce that Oganes Akopyan, a marketing veteran at the Los Angeles Times, has been...
The next generation of marketing tools has arrived
If you've ever wondered how long-time agents make buyers and sellers think of them, and only them, when it comes...
Junior Marketing and Graphic Designer
About the brand The brand is defined by a fun, edgy pop aesthetic that draws inspiration from the style and...
Droitwich’s PSE Offline Marketing is enjoying a huge year of growth
A family business has had a huge year of growth. Droitwich-based PSE Offline Marketing has seen its turnover increase by...
US newspapers continue to die at the rate of 2 per week, Marketing & Advertising News, ET BrandEquity
Representative pictureDespite growing awareness of the problem, the United States continues to see newspapers die at the rate of two...
Print and marketing agency Cuffley enhances creative services with acquisition
Mark Gamble, Owner of Datum Creative Media and Scott Pearce, Managing Partner at Datum Creative Media Submitted by Media WorksPrint...
The Bookseller – News – Red Dog partners with Bloodhound in distribution and marketing deal
Independent publisher Red Dog Press has partnered with Bloodhound Books to handle publishing, marketing, distribution and rights sales. The deal...
Genocity Post a job offer | Digital Marketing and Content Manager (part-time), The Foundation for Delaware County
The Digital and Content Marketing Manager supports the Foundation's communications, advancement, and public health programs for Delaware County to elevate...
Keystone Lintels launches movie-themed marketing campaign – Builders Merchants Journal
Following the success of its first movie-themed marketing campaign, which ended in June 2021, Keystone Lintels has launched "Movies from...
Misleading Marketing Harms Consumers, Competitors: CCP
ISLAMABAD: Chairman of Competition Commission of Pakistan (CCP) Rahat Kaunain Hassan said misleading business practices have a direct impact on...
Shemaroo onboards Varsha Ojha as Head of Marketing, Marketing and Advertising News, ET BrandEquity
Shemaroo onboards Varsha Ojha as Head of MarketingMultimedia player Shemaroo Entertainment has announced the appointment of Varsha Ojha as head...
WVU Parkersburg Marketing and Communications Team Wins Five Educational Advertising Awards
Parkersburg, WV (WVDN) – West Virginia University Parkersburg's marketing and communications team has received five awards in the 37th annual...
Boost customer retention by leveraging your first-party data, marketing and advertising news, AND BrandEquity
Image used for representational purposes/iStockIt's time to face the facts: in our ultra-connected age, your target demographic is bombarded with...
Figment Design Names Marketing Director Beverly Nicholson-Doty CEO
– Beverly Nicholson-Doty, a veteran travel marketing executive, has been named chief executive of Figure designannounced the Miami-based marketing and...
Don’t take a “one size fits all” approach to your marketing. Do this instead.
Opinions expressed by Entrepreneur the contributors are theirs. A common mistake many companies make is using a “one size fits...
How to spot the differences between growth marketing and traditional marketing
Business professionals at a meeting presentation discussing business growth Getty You have a product that the team is passionate about....
How scDataCom Won the 2022 SAMMY Award for Best Overall Integrated Marketing Program
scDataCom has seen great success with its digital marketing efforts, which it conducts in-house to avoid consultant fees and achieve...
Scentisphere is the world leader in scent marketing
NEW YORK, June 23, 2022 /PRNewswire/ -- Founded in 2002, Scentisphere is the leading scent marketing agency for global consumer...
How Edinburgh’s quality news brand is fueling local business marketing
Member of the Edinburgh Evening News partnerships team, left to right: Adam Fenech, Kylie Duncan, Keiran Delaney and Karina Sirakjana.Its...
Post Capital Partners Announces New Platform Investment in Marketing and Communications Services Leader Ironmark | national company
NEW YORK--(BUSINESS WIRE)--June 22, 2022--Post Capital Partners announced today that it has made a new investment in the platform of...
Marketing Watermelon at Retail: 5 NWPB Must-Haves
Consumer demand for watermelon, especially fresh-cut watermelon, has increased over the past year, said Stephanie Barlow, senior director of communications...
LinkedIn Launches New Content Marketing Development Course
Looking to improve your content skills for digital marketing? It can help – LinkedIn has launched a new LinkedIn Marketing...
4AM Worldwide Integrated Bag Marketing Mandate for Sumadhura Group
4AM Worldwide has won the integrated marketing mandate from Sumadhura Group, a residential and commercial real estate developer. In line...
A New Postal Marketing Solution: Introducing Canada Post Mailers by Rayacom
Cost-effectively reach the hearts, heads and hands of potential customers with Rayacom Direct Mail This press release was originally distributed...
Kyle Baldwin joins FTA as director of marketing and communications
BOHEMIA, NY—FTA announced that Kyle Baldwin has joined the Association as the new Director of Marketing and Communications. In this...
“For Hyundai Venue marketing, we will focus on media used by Gen Z and Millennials”
South Korean car giant Hyundai launched the revamped version of Venue yesterday, following a series of TVCs teasing consumers over...
Sri Lanka’s Paddy Marketing Board to Issue 10,000 Tons of Rice a Month to ‘Destroy’ Monopoly
ECONOMYNEXT - Sri Lanka's Paddy Marketing Board (PMB) plans to distribute 10,000 metric tons of rice to the market each...
Ricoh unveils new integrated marketing services
Ricoh USA, Inc. has announced a suite of marketing services and technologies that enable midsize businesses in healthcare, financial services,...
Eureka Digital – Global Health and Wellness Digital Marketing Agency of the Year
Dubai, United Arab Emirates, June 14, 2022 -- (PR.com) -- Eureka Digital was recently recognized as the Global Digital Marketing...
Matthew Isom Named Marketing Director of Retail Network Development for AlphaGraphics and PostNet
As Marketing Director of Retail Network Development, Isom will be primarily responsible for the overall execution of the franchise development...
A Primer on Metaverse and Digital Marketing: A Toolkit for Marketers | by Marco Polo | June 2022
The virtual world known as Metaverse or Second Life is a digital marketing tool that allows users to interact with...
McDonald’s SG shakes up school holidays in marketing to children
McDonald's Singapore has launched a campaign where customers can dance for free ice cream. Titled "Shake N' Dip," the...
“IN Indiana” is the state’s new marketing slogan
(95.3 MNC) "IN Indiana" is the state's new marketing slogan, but you'll see more than just those two words. The...
Launched ROI for Rest and Relaxation: Marketing Services for RV Parks, Resorts and Campgrounds
Chesapeake, USA – June 11, 2022 — Rest & Relax ROI now offers bespoke marketing services for resorts, parks and...
LaDay Smith’s new book ‘Consumer Attention: The New Marketing Currency’ reveals insight into consumer psychology
In her latest book, Consumer Attention: The New Marketing Currency, author LaDay Smith communicates six issues with consumer psychology. LOS...
Evaluating Controversial Marketing: Path to Success?
US retailers recorded a sharp increase in sales in January, after an unexpected drop the previous month - Copyright AFP/File...
Digital Marketing IRL Still Beats the Metaverse, says Cyberset Inc.
Cyberset Corp. is a Los Angeles based digital marketing firm. The Los Angeles online marketing specialist says that, no matter...
What the pitch says this week, Marketing & Advertising News, ET BrandEquity
This week's Wednesday special highlights the action behind the scenes. The IPL edition may have just ended, but the work...
5 Tips to Market Your Real Estate Business and Reach More Clients
Opinions expressed by Entrepreneur the contributors are theirs. From Sarasota and Naples, Florida to Hilton Head, South Carolina; South Hampton,...
How PR went from a traditional marketing tool to a modern digital marketing tool – Devdeep Guha, marketer.
Dubai, United Arab Emirates, June 6, 2022, King NewsWire, In recent times, an ever-increasing number of businesses have achieved tremendous...
Don’t put all your marketing eggs in one basket, social media is not the only answer
There is no doubt that social media has revolutionized the way businesses of all sizes market their products and services...
Sidhu Moose Wala and the Advertising Connection, Marketing & Advertising News, ET BrandEquity
Sidhu Moose Wala (file photo)I was really shocked. The singer Sidhu Moose Wala was dead. Beaten down. I couldn't bring...
Three misleading marketing communications about life insurance
Did you know that from 2022 just over half of all life insurance policies will last 5 years? For what...
How to Make Traditional Print Marketing Work in 2022
In today's digital world, a solid marketing strategy is essential for brands that want to stay relevant and successful. And...
BayPort Credit Union Wins Industry CUNA Marketing Award for Verification Campaign
BayPort won in the Complete Campaign category for its consumer verification campaign. The campaign, called "BayPort Smart", recognizes that people...
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Hold gun manufacturers accountable for marketing dangerous guns to young people
By marketing their guns to young people, gun manufacturers are responsible for much of the chaos in America.The nation has...
Interview: Quorn’s Marketing Director on spreading the meatless message from his home in Yorkshire
This has seen the brand make strong hires in sales, marketing and category management, with talent coming from across the...
Loophole can undermine countries’ tougher alcohol marketing laws – EURACTIV.com
A flaw in the The European Audiovisual Media Services Directive (SMASD) could undermine Efforts by EU countries to impose tougher...
Solar marketing | The financial express
SpaceX's headquarters in Hawthorne, Calif., has a giant X on Google Maps. The view of the solar panels atop the...
The size of the team at creative marketing agency Yellow Cherry in Inverness has doubled thanks to growing demand
Sarah Francis, CEO of Yellow Cherry.The downtown office brings a lifestyle that supports cafes, hospitality and other businesses, says Sarah...
Realtimecampaign.com asks why business marketing campaigns include custom brochure printing
Despite the effectiveness of digital marketing, the business world still relies heavily on personal media that customers can own and...
Weekend Essay: Taking a Stand Against Bad Service
I've read a few books by Helen Dewdney, consultant at The Complaining Cow, on how consumers can complain effectively. We...
