Vista offers marketing support grants to flood victims

By Wayne Robinson | April 29, 2022

Small businesses in flood-hit areas of Australia are set to get access to $1,000 in marketing and design assistance from online printing giant Vista.

Marcus Marchant, CEO, Vista: Marketing Support for Flooded Businesses

The design, digital and print partner of small businesses across Australia is launching an initiative to empower 25 small businesses with $25,000 in dedicated grants, aimed at supporting their path to recovery and their ability to get back to business after flooding.

The impact of the devastating floods is set to make an already difficult time worse, with the Vistaprint Small Business Recovery 2021 report highlighting that a third of Australian SMEs felt marketing and financial support were their biggest challenges, and one in 10 calling design as their key pain point.

Open to any small business affected by the recent flooding, the local initiative will see 25 Vista vouchers of $1,000 awarded for use on all products and services encompassing Vista, including VistaPrint, VistaCreate, 99designs by Vista and Vista x Wix.

Marcus Marchant, CEO of Vista Australia, said: “Figures show around 3,000 businesses have been affected in Lismore during the recent floods, and further north in the Tweed Shire the business community estimates $57 million damage and commercial loss. It’s just the tip of the iceberg.

“Obviously it is nice to see government action through the recent launch of business support packages and stimulus grants, but there is always more to do. We know that the shift from survival to genuine return business will take time and is a seemingly fierce challenge for many.We want to lend a hand where we know we can best support – and that’s through great marketing and design products that will help those SMEs to introduce themselves to their communities and the world when they are ready.

According to recent reports, many business owners in northern New South Wales still feel overwhelmed and are asking for more support. The NSW state and federal governments are offering a grant of $50,000 to help defray the cost of cleanups or repairs, or $10,000 to pay salaries and other bills, although business owners cannot claim both. To date, less than 5% of grant applications have been approved by the New South Wales government.

Nominations for small businesses are now open and close at midnight (AEST) on May 26. Those wishing to get involved can nominate themselves or be nominated by someone else, click here for details.