Paddock Publications subsidiary Town Square Publications purchased the assets of Target Marketing, a card publishing company from the Kentucky Chamber of Commerce.
Target has built a strong Chamber of Commerce publishing business across the United States and is giving Town Square a base of new Chamber deals, expanding its national footprint, and adding to Town Square’s already significant marketing partnerships in states such as than California, Florida and Texas.
“This latest acquisition will complement our already successful Town Square specialty marketing division,” said Doug Ray, president, publisher and CEO of Paddock Publications. “It’s part of the company’s strategy to grow the business in new and different ways. The Daily Herald online and in print remains strong because of our commitment to journalism, and we’re doing well in that core business. Town Square – and now Targeted Marketing – support the entire company and its commitment to the communities we serve.”
With the purchase of Target Marketing, Town Square is the largest specialty marketing company serving chambers of commerce in the United States with guides, community resource guides, and general marketing needs.
Target already has contracts in Naples and Miami Beach, Florida, Chattanooga, Tennessee, Bakersfield, California, and Myrtle Beach, South Carolina, among many other cities.